Helicopters, boats and boujee transfers hit the Amalfi Coast just in time for your summer trip.
Just when we thought summer on the Amalfi Coast couldn’t get any more extra, Uber has officially entered its European jet-set era. That’s right, the app we use to zip across SZR or hit DIFC is now your golden ticket to soar above Sorrento or cruise through Capri like an Italian Bond villain (with better shoes).
Launching just in time for peak holiday season, Uber Copter and Uber Boat are here to give the Amalfi crowd the luxury lift they never knew they needed — and you’d better believe it’s giving main character energy.
“At Uber, we strive to help our customers go anywhere, wherever they are traveling,” said Anabel Diaz, Vice President, EMEA Mobility at Uber. “Italy is fast becoming one of our most popular tourist destinations, with travelers turning to the Uber app to help make their holiday travel stress-free. This summer, we’re adding a series of unforgettable experiences that will make traveling by land, sea or air more magical than ever before.”
First class in the skies:
Uber Copter lets you pre-book private dual-engine helicopter transfers between Sorrento and Capri (yes, darling, your own chopper). €250 a head gets you and five of your most photogenic friends a private heli ride with door-to-door transfers included. Oh, and did we mention the helipad is exclusive? Of course it is. Nothing but the best for Dubai-uns on their whimsical adventures.
Meanwhile, at sea level:
Uber Boat sets sail with a 4-hour private cruise along the coastline aboard a stylish Italian Gozzo 35. Expect a skipper, snacks, and serious Amalfi aesthetics. It’s basically La Dolce Vita, but make it Ubered. The perfect rival to Dubai’s ubiquitous yacht parties.
Both services are bookable via Uber Reserve and run Saturdays and Sundays from 26th July to 24th August; because even Uber knows that’s when the crowd is hottest (and we’re not just talking about the weather).
And for those of us who still love a good ground game, Uber Reserve is now available across the coast to beat those post-Salerno Airport arrival crowds. Think chauffeur vibes, minus the drama.
With over 5 million tourists expected to descend upon the coast this summer, Uber’s move feels less like innovation and more like essential travel couture. It’s giving Versace meets convenience.
As if you needed another reason to visit the Amalfi Coast.
Final boarding call for fabulous:
Whether you’re heli-hopping to Capri or channeling your inner yacht influencer along Positano’s curve, this is truly ‘elevated travel’. Because if you’re not arriving by air, sea, or app this summer… are you even doing Italy right? Discerning Dubai travellers would expect nothing less than the best.
Arrivederci, amore — next stop: cloud nine.
Bookings open 25th June via the Uber app. Uber Copter trips between Sorrento and Capri will cost €1500, with a max capacity of 6 people or €250pp. Availability is limited, much like Amalfi parking spots and good espresso after noon.
